Last Updated on January 31, 2019 by Kelly L. This post may contain affiliate links. Regardless, I only recommend sites I've researched and/or used and trust.
Use Etsy and Earn Money from Your Hand Made Crafts
Are you selling on Etsy? Maybe you've been thinking about it. Many have. And many others are already successfully selling there.
Etsy has been gaining a great deal of popularity with the work at home set. The reason for this is because it provides an easy way for people who create thing, such as prayer shawls, jewelry, tea cozies, yard signs, and other types of crafts with an easy way to sell them. For the first time ever, it’s possible to sell the items year round, rather than waiting for a local art fair or striking up a deal with a local shop owner.
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Some people who have used Etsy to sell their handmade crafts report that they have earned 6 and sometimes even 7 figure incomes as a result of the website.
If you’re interested in selling on Etsy to help pad your work at home income, there are some things you need to keep in mind.
Treat Selling on Etsy as a Business, Not a Hobby
One of the biggest mistakes that people make when they’re getting started with selling on Etsy is that while they want to use the website to make money, they still continue to think of their crafts and art as a hobby. If you’re serious about making money, you need to change your thought process. This starts with setting the proper price for your wares (don’t forget to include the cost of the materials, your labor, and a profit,) how you promote your Etsy store, and how you handle customers. You’ll find that once you start behaving as a business person rather than a hobbyist, you make more money.
Look for a Niche When Selling on Etsy
The single hardest thing about making money using Etsy is making your product stand out. There are thousands and thousands of products listed on the site every single day. It’s reasonable to assume that at least a few of those are going to be quite similar to the one you’re trying to sell. This doesn’t mean you should give up. What it does mean is that you’re going to have to work hard to really promote yourself and your product.
Creating a special niche is also a great way to connect with your target market. For example, instead of just making cute figures out of horse shoe nails, create more of a niche for yourself by creating Marvel superheroes out of horseshoe nails. Doing this allows you to target your product to a specific type of buyer and create a customer base. Once you’ve created your base, you can try broadening your products to reach a higher number of customers.
Take Care When Creating Your Etsy Shop
The way you set up your Etsy shop will impact your bottom line and profit margins. Everything from the name of your store to the way you showcase your products is important. Create a name that is not only cute, but also accurately describes your product. Put the name on a banner that serves as a portal to your store. Fill your virtual store with videos and photos of your product, making sure you showcase how they’re truly unique. When creating a photo or banner of your products, don’t forget to use suggestive marketing and feature all the different ways your product can be used to enrich someone’s life.