Why You’ll Suck at Selling Avon (Should You be an Avon Rep?)

Should you be an Avon Rep?

Should You Become an Avon Rep?

Wow – rude much?
No… not really. Just blatantly honest.

Listen….. I've been with Avon for years. I currently have a team of over 150 reps – reps from all over the country. I bet I've recruited over 1000 reps in the years I've sold Avon – where are they now? Ummm….no idea.  But I can tell you – probably more than half of them basically sucked at selling Avon.

They sucked for the same reason you'd probably suck at selling Avon too – probably any direct sales company for that matter. It takes special people to succeed at direct sales. I might go as far as to say VERY special people. I honestly don't think this type of person can be mentored or trained – they just are. They are charismatic, ambitious and like stepping out of their comfort zone just for the adrenaline rush.  They WANT to succeed and understand it's work.

Let's break it down a little more…
I won't just bestow the accolades of the attributes of those that succeed in direct sales – I will also pinpoint the issues with those that don't succeed, and probably why.

WHY YOU WILL SUCK AT SELLING AVON

The Whiny-Pants Avon Rep

If you don't know who you are…. we do. You piss and moan about everything pretty much. Just going for a cup of coffee with you or a walk with you is so draining we feel we need a blood transfusion when we're done. You suck every bit of joy out of everything. It's like the human form of a negativity magnet – do you hear yourself? We wish we didn't. And we've tried… we really have – but honestly, you're not worth it.
We could blow confetti up your butt all day and you'd still be a party pooper (no pun intended). Hell… you can't find the joy in Disney World (it's too crowded and expensive), chocolate (it'll make me fat) or sex (I don't like being naked). And sure – we all have problems – whether they be financial, health or relationship – but unless you're actually dying – there just doesn't seem to be a reason to walk around with this post-apocalyptic attitude. You're a downer. And you'll find every excuse in the bummer-bible to blame for you not having success at selling Avon or anything else. Find a life coach, take inventory of your life – hell, carry a tape recorder around with you for one damn day – listen to it when you have time later that night – you'll cry like an 8-year-old watching The Odd Life of Timothy Green. I'm depressed just writing about you.

The Lazy Ass

If you “think” we don't know who you are – you're wrong. There are tell-tale signs. But they become glaringly obvious when you sign up to be an Avon rep. Not to be overly simplified – but you don't do jack crap after you sign up. You literally sign up (and if you have a wee bit of Whiny Pants in you – you will gripe about having to spend a BIG $10 for your Avon kit – whoa…. outrageous!!) – and do NOTHING. It's like you think money from the Avon heavens will fly right into your bank account. I mean – you DID buy the kit By-God?? What the heck?

You cannot buy a direct sales kit and magically generate income. If you can – then you must have mythical creature type powers – because only buying a lotto ticket can generate tons of money with pretty much no effort. And the chances of that are pretty lame.
You have to tell people you're an Avon rep, you have to advertise and buy business supplies. You can't sell anything without having brochures? Yet I have had reps sign up and not buy any brochures? You should at least buy 10 brochures – how the hell are you supposed to let people “see” what you're selling. Yes – of course, you can have an eRep site and send them online to purchase – but you really need to build a clientele. Clientele defined:: a body of clients. No one is going to GIVE you a body of clients. You have to go out and get them. Lazy Asses don't understand this. Might as well go for a walk with Whiny-Pants and talk about all the things you'll never accomplish because you're lazy. Or hey…. maybe a walk is putting forth too much effort.

The Hand Holder Avon Rep

I love holding hands with my husband. I don't so much like holdings hands with child-Reps. Of course, I believe in mentoring… well actually… I really don't. I'm on the fence about it really. Because I required NO mentoring for my Avon business. None. I don't even attend the sales meetings. I really don't. (O M G – SHE DOESN'T MENTOR? SHE DOESN'T GO TO SALES MEETINGS? HATE HER!) Whatever.
I don't really feel I need to have someone explain to me how to sell things out of a brochure. Hello McFly? There are gobs of online training sessions and tutorials on the Avon site – these are all geared to help you succeed. There are so many tools it's ridiculous. There is an online community and tons of Facebook pages for every Avon district. There are promotional materials and samples – fliers…

Do you REALLY need someone to say… “Ok… you take the brochure and you find people that might be interested and then if they want to buy something, you take their order, then you input the order through Avon's super simple online ordering system… blah blah blah…”
Granted – maybe you will have questions about how to return an item, or demo products, or a statement – how do president's points work….how do I sign up a rep myself?

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Questions do come up and yes, I answer every question a rep emails me or calls me about. But having a constant mentor is over the top ridiculous. I don't baby my team and I don't think they want to be babied. These are strong, capable women – and I admire all of them. And I am here for them – to help however I can. But you cannot PIN your success on someone else. You can not have someone with you constantly showing you how to do everything. It takes some initiative on your part. Actually a lot of initiative. I have my own Avon sales quota and I am out there trying to obtain that – you should be too. Be free little bird… fly away – because there is NO nest of eternity.

I Am Not a Dream Crusher

All of us that have been in direct sales (or even those in MLMs) – know what dream crushers are. They are those people that go poo-poo on all your dreams of building a successful business. I feel I am more of a realist. Some people are just not cut out for sales or running a business. Life DOES happen. It's happening right now while you're reading this – we also know that the proverbial poo-poo happens and you can either roll with it – fall face first into it, or create more of it. You have to be able to maneuver, grow and overcome what LIFE is throwing at you. I didn't just sign up for Avon and sit down and go… “Welp… I am an accomplished businesswoman.” The same goes for my site MoneyMakingMommy.com. I didn't just belly up to a computer and puke out a website, content…

I had to learn HOW to do HTML and I had to learn WHAT SEO was and what to write about… and that was 13 years ago!! Before all this “create a site in a night” crap. Anything worth it… takes work. It's the same with relationships, careers, education, raising kids – whatever you tackle. This article was never about telling someone they suck. It was about knowing what you're capable of – and what you're not.
I don't make $1100 a month selling Avon by just sitting around, whining and wishing for help. If I had a question, I asked. If I didn't understand something, I researched it. Avon offers so many incredible training tools. And yes – a big part of their business philosophy is about mentoring others – and I think that's important. Certainly. But you have to want a successful business. It takes hard work and sometimes failing… but you get back up again and keep trying. You don't get angry, blame and give up.

Direct sales businesses are an incredible opportunity for regular people to build extraordinary business and worthwhile incomes. Many direct sales companies were created by regular people with drive and a dream. You cannot have one without the other. You cannot run a marathon by walking. You have to at some point begin to run… little by little. You have to be cool with going it alone most of the time.

You Don't Suck… I Promise

This post was never really about telling someone they'd probably suck at selling Avon. Instead it was about trying to help people figure out if they could actually sell Avon and reap a pretty decent income from doing so.

Avon offers more products than ever today. If you haven't seen an Avon campaign brochure in awhile – find one. You'll be surprised.
Avon has cutting edge laboratories and scientists uncovering incredible formulations for anti-aging and more. They are not to be dismissed – they are a major player in the skincare arena.

For those that say….but you have to buy all those brochures and samples and it's just too expensive – I still don't think you can find a business that allows you to offer so much for so little. Most companies focus on one THING. Avon offers home decor, cosmetics, skincare, baby toys and clothing, electronics, perfumes, kitchenware, books and so much more. Yes – you need to be passing out brochures and following up with potential clients and current clients – but the average Avon customer spends around $25 according to many reps. You can buy 100 Avon brochures for less than that!!!!

And yes – an Avon kit will cost you $10 for an in person meeting and $20 if you sign up as an Avon rep online – but you're getting the materials to start a business. A business of your own that could bring in a significant income if you are successful. The kit you get in return has what you need to get started:
– 10 brochures for your current campaign
– 10 brochures for your next campaign
– One box of product Samples
– 1 order book
– Training Materials
– Supplemental brochures
– Demo Booklets
– Avon Tote Bag

I enjoy selling Avon and I love seeing others succeed as well. But statistically speaking – most sign up for Avon and do nothing. And I mean pretty much nothing. They put more effort into excuses than building a viable business. It leaves me pretty speechless a lot of the time. It's like it's MY fault? Or someone's fault they didn't succeed. Sorry – look in the mirror – the truth awaits you.

If making $1100 a month sounds good to you – I'll be honest – I'm an Advanced Unit Leader (takes work!) so I need to sell $300+ every two weeks and I need to be in Leadership and build a team. If any team member needs help – give it. Or at least point them in directions where they can get help. My family and I use Avon products as well – so the discount is nice. During the holidays – my Avon business has completely paid for Christmas and our Christmas dinner. I always think to myself – wow, I did this! It's a feeling of accomplishment and pride. These are good things to feel.

So maybe you don't suck at selling Avon. If you tried… maybe you just need to try again with a different attitude. Or if you haven't ever sold Avon, maybe this is YOUR time to grab the reins and create your own dream. Women of all diversities and backgrounds sell Avon, some with huge challenges that you would think would be insurmountable. But they sell Avon and they are successful at it.

 

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12 Comments

  1. Judith Malwinoski says:

    I don’t find this article mean at all. In fact, it’s spot on ; The people that ” need” tons of mentoring are the ones who will not benefit from it, and those who will succeed will already possess the requisite qualities for success and ( aside from the occasional question or need for guidance) will ,pretty much, be self- motivated. Most people today want the spoils , without putting in the required effort.Sad.

  2. I think this article is “ON POINT” , I truly did suck at direct sales ..I mean I would get the starter kit and go Ooooh Woowwww , OMG It’s so pretty. But when the starter kit hype was over it pretty much got used by me, I gave it to my sisters or it collected dust in the storage. This same routine happen four times with four different companies and I really had to do some soul searching..I realized if I want money to buy my name brand shoes and clothes than I will have to work for it and stop being LAZY. 2013 is a different year for me all together..but it will not be with direct sales.

  3. Emily,

    That’s the thing about direct sales of any kind – just seems like two steps forward, one step back. I feel that way all the time about my Avon biz. But I just keep at it – because I see the success that some people have achieved and to me – that’s inspiring and gives me my motivation.

    I am glad the article made you laugh – it was really never meant to be snarky – it was just a reality check in a way because people need to really think about whether they want to join a home business or not — because other people will invest time and energy out of their own lives to help them. It’s unfair to just sign up and be like…. “Oh hell – I have to talk to people? I have to work??”
    Of course you do!!!

  4. So I stumbled upon your site. After reading a few posts came across this one and am trying not to laugh so hard I wake up my family! I have been selling Avon for 8 years now and every time I wonder if I will make presidents club and continue, it picks back up and I keep going with it. I tried the whole leadership thing and it drove me crazy because so many people were exactly like you described! I worked very hard in the beginning to build up my clientele and while it has changed over the years, it comes naturally to me and now it really isn’t much work at all for me, but I do know that I am lucky. There are so many people out there that just expect the sales to roll in the minute they sign up and get discouraged as soon as they have to actually do something to find customers! Oh, I can just picture the stories we could swap!

  5. Brownin329 – I am sorry if the article offended you – it was meant to be light hearted – never truly mean spirited. There are two sides to every story – and I find leadership with Avon somewhat frustrating…. was just venting because there are times when you just do not understand why someone signed up? They don’t want to sell or talk to anyone about their Avon business. Though you do not need to PERFORM or ooze charm, you do have to work. There is a huge misconception out there that direct sales businesses aren’t a job. They are. You have to show up, invest time, train and sell. No one can “do it” for you. A lot of leaders get blamed for a team members failure – and it’s just not the case.

  6. brownin329 says:

    The beginning of this article is very mean and unnecessary and I am not quite sure why I read it. I am sure there are people who may fit your descriptions in the extreme, but you’ll catch no bees with this kind of ‘honey’. People don’t ‘suck’. They need leadership: real, adaptable, and motivational in a positive way. Some people need more than others, but instead of looking at it as ‘hand holding’ maybe it’s the way they are coached that is the problem. When leadership is ‘one size fits all’ and it never does, some people are bound to fall through the cracks. Not all people are going to get clients by being bubbly or vivacious. Some people just do things differently, but they can get the job done. Try to avoid writing for shock value. It serves no purpose except to antagonize people and frankly, people are stressed enough trying to find work.

  7. Awww Razvan – I don’t think there is a mean bone in your body! You’re always positive and it’s always good to hear from you. I DO need to start working on my novel again. It’s collecting dust again and we don’t want that! LOL Take care :-)

  8. Sorry! I was mean.It’s fine to “see” you writting.You promised me a novel with your autograph.A promise is a promise!Take care and keep your promise!Just joking… or not…Whatever…You are still my good american friend sometimes the only friend!

  9. Hey Razvan! Good to “see” you. Had to take Disqus down because there was some issue with it creating duplicate posts. Hopefully it’s fine now!

  10. Hiiiiiiiiiiiiii Kelly!
    Long time no see.I think you forgot me.It’s a normal think.You have a lot of fans anyway.Good luck and welcome back with your updates!

  11. Excellent article and so very true! Thanks for sharing your thoughts. It makes you really sit back and think.

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